Sponsoring The Empress
About Us
The most powerful way to embody midlife women’s cultural visibility, personal agency, and peri/menopause.
Weekly long-form essays, live events, product reviews, and book clubs for midlife women. Trusted by 13+ million monthly readers via our newsletters, social platforms, and syndication partners.
Read by audiences and leaders at:
Newsletter Stats
With a compound global reach of 13+ million monthly readers through our syndication partners, we average the following:
Open Rate: 62%
CTR: 5.6%
Feedback & Psychographics: While our readers give highly detailed, frank, and intimate feedback on product and customer service experiences, they tend attitudinally toward maintaining a very kind, highly empathetic, and radically self-accepting communication style toward each other. In having surveyed over 4,000 of them in our Empress Mindset Survey, their number one concern after the immediate physical symptoms of menopause is menopause + a chronic condition resulting in long-term medical bankruptcy. For this reason, we look toward brands that support women thriving in their health but also their finances.
Reader Profiles
Empress readers are intelligent, inquisitive, and humorous women between the ages of 35 and 59 interested in exploring alternative narrative frameworks and archetypes to navigate midlife. They aim to empower themselves beyond the conventional, passive portrayals of aging such as the marginalized crone or the stereotypical AARP 'senior' narratives.
Top Reader Origins
US, Canada, UK, Dubai
Let's work together!
Presenting Sponsorship - $3000
Includes one month of multiple ad units embedded into our weekly newsletters' header, mid-body, and footer. Branding can also be integrated into custom stories as sponsored content in our inimitable brand voice. These packages include custom CTA buttons, carefully curated images, regular social amplification, live salons, and syndication across our network of closely vetted brand partners.
The Empress Book Club Sponsorship - $2000
Each newsletter includes 3 ad units in the header, middle, and footer. These include 150 words of custom copy, CTA buttons, and images. Presenting sponsorship of our live author Zoom events is also included.
Books are selected by The Empress Book Club members and touch on subjects relevant to empowering midlife women’s stories during peri/menopause. Nonfiction selections focus on topics such as brain health, hormone therapy, mental health, alternative medicine, and mythopoetics.
The Sunday Journaling Prompt - $500
Each Sunday, the Empress journaling newsletter includes 3 ad units in the header, middle, and footer of the essay and prompt. These include 150 words and CTA buttons, images are optional.
Previous Sponsorships/Features
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